The Information Department of The Church of Ingria gets an SMM specialist!
By Darya Shkurlyatyeva, head of the ELCIR Information Department
Do you remember the video taken during the KoLa confirmation camps and the eye-catching report photos with ©KRISTA in the bottom right-hand corner? On March 3, Kristina Gainova joined the team of the Information Department of The Church of Ingria!
In 2019, Kristina graduated from Peter the Great Polytechnic University in St. Petersburg (chair of advertising and public relations, an international program) and completed an SMM management and targeted advertising course at the Marketing & Advertising School under the St. Petersburg School of Television. She has been doing information ministry since 2015 at her home congregation in Koltushi and in the ELCIR Child & Youth Department.
You can find many many works by Kristina in the vk.com group of the ELCIR youth ministry at https://vk.com/young_elci If you want to see the 2019 confirmation camp video, click here https://vk.com/video40216251_456239204
Kristina: “One of the tasks of the Information Department is to help our congregations in creating interesting and attractive content and raise the visibility of each of the ELCIR congregations. As a part of each congregation’s work, SMM (Social Media Marketing) is of no small importance!”
What will Kristina Gainova do?
– serve as a communications/public relations specialist for the Central Office and information secretary to Bishop Ivan Laptev
– facilitate a social media group of the ELCIR Central Office and a group for ELCIR ministers
– help congregations develop the best SMM strategy (every month, five congregations will have an opportunity to sign up for Kristina’s consultation; two of the five options in March have been taken!)
Please keep the information ministry of Kristina Gainova in your prayers and be active in helping her!